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Uniquely crafted and memorable marketing pieces help to tell (and sell) your brand story. Those brands who have well designed collateral are true standouts. From brochures, to posters, advertisements and book covers, I expertly design print pieces that leave a lasting impression. Below are a few examples of my work.
I designed the cover for Soles for Sale, a book exposing corporate profiteering during the 1980s drug epidemic. The shoe represents a human ‘soul’ suspended between heaven and hell—its halo, narcotic powder, and blood-stained sole symbolize the corrupt pursuit of profit, or “blood money,” gained both on the street and in the boardroom.
A B2B brochure I designed for a global employee benefit management company. On the heels of the company’s rebrand (which I also designed), this brochure was meant to reintroduce Vertus to perspective clients. I leveraged the ‘V’ shape and the angle of the logo throughout the layout to reinforce the new look.
Various advertisements I’ve created for client promotional events
As Creative Director at Rewards Network, I partnered with the Social Media Manager and Lead Copywriter to produce a white paper for the 9th Annual Fast Casual Summit. Designed to reveal how consumer behavior influences dining decisions and generate qualified leads, I brought the report to life through a highly visual layout that made complex data clear and engaging.
